Jens Baltrusch
Founder of Qiii Media & Fitness Lifestyle Magazine
Jens Baltrusch, founder of Qiii Media, merged Sports Science with global training experience. He saw that true wellness requires balancing mind, body, and spirit. After mastering digital marketing, he launched Qiii as an e-learning platform. His mission: to empower individuals with practical tools for achieving true balance in life.
The Journey from Sports Science to an Online Wellness Vision: How Global Training Sparked the Vision for an Online Wellness Platform
"My journey to creating a holistic wellness platform began at Ruhr-University, Bochum, where I enrolled in Sports Science. I was driven by a desire to understand the human body, optimize performance, and teach others a healthier lifestyle. The program was holistic, encompassing sports marketing, psychology, and nutrition, which laid the foundation for my integrated approach to fitness."
Table of contents
- Founder of Qiii Media & Fitness Lifestyle Magazine
- The Journey from Sports Science to an Online Wellness Vision: How Global Training Sparked the Vision for an Online Wellness Platform
- Pursuing Sports Science and Discovering a Passion for Fitness
- The Idea Takes Shape: Exploring Online Health Education
- Beyond the Corporate Grind: Crafting the Vision of Qiii Media and Fitness Lifestyle Magazine
- Future Vision for Qiii Media and Qiii Fitness Lifestyle Magazine
- Resources that have inspired me
Pursuing Sports Science and Discovering a Passion for Fitness
From Theory to Practice: Bringing Holistic Concepts to Life (1999–2004)
While studying, I gained practical experience as a personal trainer and fitness manager. This real-world work confirmed the need to integrate mind and body for true health. After graduation in 2004, I spent years traveling and working in countries like Australia, Turkey, and Switzerland. This global exploration exposed me to diverse fitness cultures, solidifying my belief that wellness is about mind, body, and spirit. I saw a common thread: stress and lack of balance were universal challenges. This experience planted the seed for an idea: a way to reach a broader audience with holistic guidance.
Beyond Physical Exercise: Understanding the Mind-Body-Spirit Connection
My global travels revealed a truth: holistic living integrates mind, body, and spirit. I saw clients worldwide struggling with stress, poor nutrition, and lack of time. Fitness was deeply tied to mental strength and emotional balance, proving that true wellness requires addressing more than just a physical routine. This realization planted the seed for an online platform—a way to reach a broader audience and guide people toward a balanced lifestyle globally, evolving the vision beyond one-on-one training.
The Idea Takes Shape: Exploring Online Health Education
Exploring the Digital World: Merging Fitness with Online Education (2004–2011)
Between managing fitness centers and personal training, I started exploring the digital world, aiming to merge my fitness passion with online education. Recognizing the common challenges clients faced, I envisioned an online space for reliable, holistic health and fitness guidance. My early experiments with blogs and online content were challenging—the digital landscape in the early 2000s wasn't ready for holistic wellness, and monetization was difficult. Despite the setbacks, this period taught me invaluable lessons about engaging content, user focus, and building a strong brand—the foundation for Qiii Media.
Beyond the Corporate Grind: Crafting the Vision of Qiii Media and Fitness Lifestyle Magazine
Navigating the Corporate World: Building Digital Expertise (2012-2023)
In 2012, I transitioned into digital marketing and content creation, focusing on mastering the skills essential for a modern online platform: storytelling, SEO, and e-learning. Working as an online journalist and content marketing manager, I gained crucial expertise in digital strategy and project management.
Simultaneously, I developed Qiii Media as a side project, formally registering it as a trademark in 2014. This period of continued education—which included becoming a certified yoga teacher and completing programs in journalism and digital strategy—honed my vision. Qiii evolved into the comprehensive e-learning platform, Qiii Fitness Lifestyle Magazine, focused on structured courses for holistic well-being.
Future Vision for Qiii Media and Qiii Fitness Lifestyle Magazine
"Qiii Fitness Lifestyle Magazine is the embodiment of my journey and passion. It unites my experiences to help others achieve true balance by connecting mind, body, and spirit. My mission is to empower individuals to take charge of their health with practical tools and expert guidance."
Jens
Founder of Qiii Media and Fitness Lifestyle Magazine
Qiii Fitness Lifestyle Magazine is the culmination of my journey, built to empower others by uniting mind, body, and spirit. My mission is clear: to offer practical tools, expert guidance, and a supportive community. While Qiii continues to grow, I remain open to new opportunities where my skills in digital strategy, content marketing, and holistic wellness can add value to other companies. I believe my hands-on experience in both the corporate and entrepreneurial worlds offers a unique, results-driven perspective.
The future for Qiii is focused on expanding our global reach, making holistic wellness accessible, and inspiring a movement toward a balanced lifestyle. I envision Qiii as the go-to platform that champions personal growth, backed by the robust digital and industry knowledge I've built.
Resources that have inspired me
My understanding of holistic living, fitness, and online marketing has been shaped by continuous learning. These influential resources represent the core principles behind Qiii Fitness Lifestyle Magazine.
Books
"The Body Keeps the Score" by Bessel van der Kolk
This book deepened my understanding of how mental and emotional health are linked to physical well-being. It explores how stress and trauma can manifest in the body, reinforcing the need for a holistic approach to health. This knowledge guided my efforts to integrate mindfulness and emotional balance into Qiii Fitness Lifestyle Magazines fitness programs.
"Atomic Habits" by James Clear
While working in digital marketing and developing my own routines, Clear’s practical advice on habit formation struck a chord. The concept of small, incremental changes aligns perfectly with the fitness and wellness coaching I offer through Qiii Fitness Lifestyle Magazine, emphasizing the importance of consistent, manageable steps to achieve lasting change.
"The Power of Now" by Eckhart Tolle
Tolle’s teachings on mindfulness and living in the present helped shape my holistic health philosophy. His approach to balancing mind, body, and spirit directly influenced the structure of the courses I designed for Qiii Fitness Lifestyle Magazine, where I encourage students to adopt mindful practices for overall well-being.
"The Four Agreements" by Don Miguel Ruiz
This book introduced me to the importance of mental and emotional freedom. The simple yet profound lessons in Ruiz's work shaped how I approach mental resilience, an integral part of the holistic health content I produce. It inspired me to include self-reflection exercises in my courses to promote inner peace.
"Start with Why" by Simon Sinek
Sinek’s exploration of purpose and motivation was pivotal when I was defining Qiii Fitness Lifestyle Magazine's mission. His insights into leadership and purpose-driven work guided me to build a brand centered on helping people find balance in their lives. This book helped solidify my "why" for Qiii: to create a platform that supports holistic well-being.
Websites
Mindbodygreen
This platform has been a go-to resource for me throughout my journey. Mindbodygreen's emphasis on the interconnectedness of physical, mental, and emotional health aligns with the holistic lifestyle I advocate for through Qiii Fitness Lifestyle Magazine. It inspired me to create content that addresses wellness in an integrated manner.
Precision Nutrition
As a fitness professional, I constantly sought credible nutrition advice. Precision Nutrition’s science-based approach shaped my understanding of balanced eating, which I incorporated into the nutrition courses at Qiii Fitness Lifestyle Magazine. Their insights on building sustainable dietary habits influenced how I teach clients to achieve long-term health goals.
Yoga Journal
My certification as a yoga teacher made Yoga Journal an essential reference. It offers valuable information on yoga practice, mindfulness, and self-care. This website guided me in developing Qiii Fitness Lifestyle Magazine's yoga and mindfulness courses, which emphasize the importance of integrating physical movement with mental clarity.
Harvard Health Blog
The blog’s evidence-based articles on fitness, nutrition, and mental health have provided solid scientific backing for my work. I often reference its insights to ensure that the content on Qiii Fitness Lifestyle Magazine is both credible and practical. This resource influenced the way I communicate health information to my students.
Verywell Mind
While building the Qiii brand, I used Verywell Mind to explore mental health and stress management techniques. Its articles on positive thinking and self-care inspired me to create a segment within Qiii Fitness Lifestyle Magazine focused on mental resilience, offering students tools to manage stress effectively.
Podcasts
"The Tim Ferriss Show"
Tim Ferriss’s podcast exposed me to a variety of fitness, health, and productivity hacks. His interviews with experts in different fields provided diverse perspectives that inspired some of the content strategies for Qiii Fitness Lifestyle Magazine. His focus on experimentation and self-optimization resonated with my approach to health education.
"The School of Greatness" with Lewis Howes
Lewis Howes’s conversations on holistic health, personal growth, and mental well-being helped me refine the mission of Qiii Fitness Lifestyle Magazine. Listening to stories of resilience and self-care informed the way I structure my wellness courses, making them more relatable and focused on personal development.
"Feel Better, Live More" with Dr. Rangan Chatterjee
Dr. Chatterjee's podcast delves into simple lifestyle changes that promote health and longevity. His holistic approach to health inspired many aspects of Qiii Fitness Lifestyle Magazine's curriculum, such as the importance of sleep, stress management, and nutrition. His podcast helped me shape my teaching style, focusing on actionable steps that learners can incorporate into their daily routines.
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